
Global Campaign
Sprite Limelight - Season 1, 2 & 3
Brief: Launch the new global music partnership with UMGB for Sprite
Deliverables: AV, OOH, Social, Display, Digital, PR, Product Design and Influencer
Role: Project Director (Stand In Client Producer)
Responsibilities: End to End Project Management, Manage Budget, Produce SOW & Timelines, Manage 3rd Party Vendors & Brief Inter-Agencies and Deliver Master Assets With a Global Toolkit
Media
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Sprite Limelight Case Study
Season 1
Omah Lay - Music Video
Coi Leray - Music Video
Season 2
Lay Zhang - Music Video
Feid - Music Video
Season 3
Mahalia - Music Video
Season 3 Trailer
Assets
Omah Lay - BTS 1
Omah Lay - BTS 2
Omah Lay - BTS 3
Omah Lay - BTS 4
Lay Zhang - Youtube Masthead
Album Cover
Album Art Cover
OOH
Digital Banner
96 Sheet
Digital Banner
Feid - Spotify Artist Cover